We’ve learned a lot from 2020 so far, and we’re still learning. The pandemic accelerated digital transformation for many businesses that were not prepared for it. Months later, many companies are still experiencing a painful impact from the abrupt change. .
With the pandemic now leading into economic crises, companies are still floundering, looking for a way out. Many are still hobbling along at 60, 70 or 80 percent of their pre-pandemic productivity and unsure how to correct course. Employees are using personal cell phones to talk to clients, chatting with co-workers on Zoom and Google Hangouts or sending email attachments to collaborate. Their frustration is palpable. Executives are so concerned about their solvency, they’re not thinking about how their competitiveness is hindered by working with one arm tied behind their backs.
Growing into Your Digital Transformation
Now that we’ve come up for air, it’s important to look at your digital transformation and make the adaptations essential to help your business thrive long term.
Availability and Ease of Use Are Your New Prime Directive
Many businesses took communication and collaboration for granted before the pandemic. Your employees could walk over to their coworker to talk, work on projects together or hold impromptu meetings in the conference room whenever the need arose. Now, the needs are still there, but their channels are 100% digital. It means everything happens through email, instant messaging, collaboration tools, video conferencing and phone calls.
For business continuity, it’s essential to make it as easy and seamless as possible for your workforce to connect. Give them the systems, apps and tools they need, and teach them how to use them. That may mean creating video tutorials, hosting live training sessions online and pointing out key features.
Break Down the Walls
If your digital transformation happened haphazardly, you likely have silos of data and team members working in a vacuum. Data doesn’t get shared across departments or tools, but exists in multiple places and is difficult to locate. Bringing the information streams together is critical to smoothing out your digital transformation and improving your team’s performance. It can resolve service and delivery challenges and operational gaps and improve the speed of problem solving, simply by having your entire company on one unified communications platform that checks all the communication boxes: file sharing, instant messaging, video conferencing, CRM integration, calling and collaboration.
Be Agile in Your Digital Transformation: Get Help from the Experts
This lesson is pretty clear: adapt or perish. We don’t yet know what additional changes we might see in how we communicate in the coming months or what new tools and resources will become available.
There’s no need to navigate digital transformation alone. There can be a lot of complexities with, for example, mobility and BYOD (bring your own device) in terms of security and functionality. This can be a great opportunity to partner with a communications expert to determine the best unified communications strategy for your business. A custom BYOD mobility plan can enable your team to be productive from anywhere, and you can realize cost savings.
Now’s the Time to Plan for the Future
Your new normal is manageable with the right plan. Gregg Communications has weathered every storm for over 50 years. We can help you navigate your digital transformation with seamless enterprise mobility and get your team working efficiently again. Contact us today.